RESEARCHCONSUMERINDUSTRIAL

Mobile phone aimed at teenage girls – produced by star models

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Sharp has released the docomo SH-05B, a mobile phone for the teen generation in three shades of pink. The colors were chosen by Japan’s top models, based on a questionnaire survey by Seventeen magazine. The design is full of features to catch teens’ eyes, from the color and texture on the sides and round the cameras, to the heart-shaped speaker and key details. This phone has a button that switches the inner camera on with one touch. There’s also a Face Effect feature for taking pictures of yourself, so you can have fun with Japanese Print Club photo booth-type effects. This phone has many other features attractive to teens. These include Triple Clarity Talk, so your voice sounds clear even in noisy places like karaoke bars, and a display mode that prevents other people from peeping, without needing to affix a sticker.

Related Links :
- http://www.sharp.co.jp/products/sh05b/index.html
- http://www.s-woman.net/st/

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